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Message: <blockquote data-quote="ixeo" data-source="post: 1064427435" data-attributes="member: 14889">Going off topic, but I rather entertain you than the other guy who don't do apples to apples comparison.Sigh, here we go.....(reason why APPLE is #1 and Nokia is dead)1. Manual gearboxes are cheaper than the Punch VT3 (bear in mind we talking about Satria Neo TURBO here).2. Manual gearboxes are bullet proof, the Punch VT3 isn't. MOST people who buy the Satria Neo are youngsters, or people who are "sporty" or "trendy". The VT3 is "capable" of a max torque of 215Nm, and the CFE engine throws out 205Nm. Sell some R3 exhaust systems, some ECU tuning by R3..and quickly you go beyond the capability of the VT3. That being said, we don't know how well the VT3 will respond to being driven hard. Plus a lot of people will modify the car with simple intake and exhaust mods. Which leads to...3. More wear, more tear, more warranty claims for the "automatic" Satria Neo Turbo.To summarizeSatria Neo Turbo Manual - less cost, sell same price, higher profit margin.Satria Neo Turbo CVT - higher cost, sell higher? But higher warranty repair ratio, repair costs money which eats into your operational cost.Plus I doubt anybody who wants a hot hatch wants CVT with it...The reason why APPLE makes so much money is not because they sell more units. Nokia easily sells 3:1 mobile phones versus APPLE. Apple makes so much money because of operational income. You deduct the cost of goods, cost of operations and APPLE makes more profit margin than Nokia, despite Nokia selling more.So, you don't need to sell more Satria Neo Turbo Manuals to profit. If you sell a lot of Satria Neo Turbo CVT - if you sell more, and those gearboxes drop like flies, you'll be busy repairing them which costs you both replacement gearboxes, and labor to install it. In the end you might make a loss on every car sold. In the end if Satria Neo Turbo Manual operation income is 30%, and the Satria Neo Turbo CVT is 18% (costs more to manufacturer, costs more to warranty). Don't need to sell more, just sell enough.As for the argument "but the automatic gearbox have yet to fail". Well, let's look at examples, shall we? VW's current Polo and Golf DSG gearboxes are faulty, Honda City's CVT attempts were a failure and they reverted to torque converters. By going with manual, you reduce these problems and guarantee your profit. If you go with the Punch VT3, you risk losing money.Its a story of trying to run before you know how to walk. Proton has Lotus, they are good with driver's car. So make a driver's car and be GOOD at something first. And make money. Don't try to please everybody all the time, cause you'll end up going backwards.A Lotus Exige is an amazing car. Everybody agrees its amazing at the way it handles, it corners. But not everybody wants one! The Satria Neo Turbo Manual is not meant for everybody, its meant to be a hot hatch for people who love driving. The guy in the Satria Neo Turbo Manual, stuck in jam, will be busy visualizing the next corner once the traffic is smooth. The guy in the Myvi is dreading the jam because he just wants to get home.So, with Proton's design, be bold, aim for the stars, don't try to design something that pleases everybody in Proton's management, cause seriously who gives a rats ass what a 50 year old Datuk thinks about a car meant for 1st time car buyers and people looking for value for money cause the Datuk will be buying a Mercedes anyway.</blockquote>

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